What are the options?
Having your business listed with Google Maps, Yahoo Local, Bing Local and more is very important to bring more foot traffic to your business. Potential clients can find you easily in the search engines and can see pictures, read reviews, watch videos and more. In order for your business to rank on google, yahoo or bing map search engines you must target your local key phrases for your business.
(SEO / SEM)
Search Engine Optimization is the process of improving the quantity of traffic to your website from search engines such as Google, Yahoo, Bing & many more. Your website ads will appear on "organic or algorithmic side" of the search engines, which is on the left shown in the search results. Internet Marketing is the key to running and maintaining a successful online business. There are two types of digital marketing strategies that can significantly increase the traffic to your website, they are SEM & PPC.
Search engines require users type in keywords, which then results in a list of related websites. However, they also analyze and judge sites based on several different “ranking factors,” which affects the order of results that appear, after searching for something. Without adhering to these guidelines and constantly updating and maintaining your website in relation to the ranking factors, it is almost impossible for your website to be searched, as it will not appear on the top few pages of search results.
Benjamin Marc provides superior SEO marketing services, in effort to make your website more “searchable” and to increase traffic, thus increase sales or awareness for your site. Our expert team of specialists performs in-depth research in order to determine the most effective keywords to use, as well as detailed analyses and evaluations of competitor sites. Our services are comprised of an on-going process of updates and maintenance to increase your ranking and visibility, by ensuring all tags, headlines, and content are necessary and appropriate. In addition, Benjamin Marc will also make any necessary changes or updates to your site, in order to optimize easy of navigation and your site’s speed.
Pay Per Click Advertising: (PPC)
PPC is simple and effective. The advertiser only pays when a user clicks on your ad and views your website. When a customer types in a keyword that you have advertised, your ads will appear under the Sponsored Links. These ads are placed on the right side of the search engines.
Several websites offer ppc advertising such as google, yahoo, bing, linkedin, facebook and more. Benjamin Marc’s internet marketing specialists will perform a comparable analysis and detailed research, in order to create the most effective ad possible. In addition to PPC increasing your websites visibility, exponentially, through our experts’ creative design and the strategic wording, Benjamin Marc will boost your website to the top. Pay-Per-Click is a quick and simple way to guarantee an influx of traffic and sales because every person who views your website is a potential customer. Increase your web traffic and watch your business grow with Benjamin Marc.
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