Pros & Cons of hiring a one stop marketing company

Often times industries have a way of merging and evolving into multi service businesses. Starting off in one trade and adapting and offering several different ones as time goes on. This shows growth, perseverance and it can expand your company in great lengths. Are there any downfalls to this? How does this benefit your clients? In this article we will give the pros & cons of hiring a one stop marketing company. First off, what services do marketing companies provide? To list just a few:

• Web design
• SEO
• PPC
• Logo Design
• Web Design
• Screen Printing
• Social Media
• and much more.

Most business owners are very busy and don’t have time to work with multiple vendors. Hiring a one stop marketing agency can have several benefits. Below are some pros & cons.

1- Keep Work Flow:

This is a pro & a con. An agency that provides you with several services can make sure that work flow is steady. Without having to work with other service vendors they can keep projects going seamlessly. Once one aspect of the project is complete they can swiftly move to the next without waiting. The only negative side to this is if the agency doesn’t have the staff to keep this work flow going there is a pause in production. By hiring separate companies to provide marketing the only lag is basic communication between vendors. Be sure to ask a vendor that provides multiple services how equipped their staff is to handle multiple projects.

Pros & Cons of hiring a one stop marketing company

2- Expertise:

When looking to hire a multi-service vendor be sure that they or their staff are experts in each niche. Anyone can say they are an expert so be sure to ask for references. If it’s SEO you seek, ask to see some of their clients rankings. For web design, look up a few website samples they have created.

3- Your All In:

Another thing to think about when hiring a one stop marketing company, you’re all in. Whether you sail or sink in your marketing efforts be sure that they company you hire is in it for the long run. Have a contract set in place that protects both parties.

We hope you enjoyed reading the pros & cons of hiring a one stop marketing company.